Some thoughts about the first webinar… How many companies actually pay attention to the psychological aspect of experience? Do they only think about it or do they actually do anything about it? Do companies believe it is important? Does it depend on what company it is?
Many thoughts… Less answers, but I think nowadays a lot of companies put a lot of effort in to this since the trend on many markets are going towards services instead of products. And for services there are a lot of focus on satisfaction and experience, I believe. At least for company focusing on quality in a special segment, where the prices are high and the product is an investment.
A lot more to learn and think about around this!